Earlier this evening, Cheryl Cole was seen on TV endorsing L’Oreal Elvive Full Restore Hair Products for the very first time.
We first learned about Cheryl’s involvement in the company a few weeks ago, when it was revealed she would be paid £500,000 for becoming the face of L’Oreal. And this evening, L’Oreal got their pound of flesh from Cheryl, as she was seen giving details on five benefits of using L’Oreal Elvive Full Restore.
L’Oreal Elvive Full Restore Five Targets…
and claims to restore your hair back to its best. After Cheryl gives details on the product, she is heard saying those famous words in her strong Geordie accent…. ‘Because We’re Worth It’. – Thanks to ‘Sophie’ for the tip on this video in the comments area.

11/10/2009 at 10:46 am
11/10/2009 at 11:42 am
com on girls because were worth it OMG luv it lukin sexy thn ever cheryl
07/12/2009 at 12:22 pm
she looks a bit wierd in that pic < lmao it looks like a monster maybe she turns into that thing at night by DJ write
25/03/2010 at 6:09 pm
iimmaa gladd shee dumpedd ashley colee